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E Street Band star and actor Steven Van Zandt is launching his own line of cannabis products.
Van Zandt, aka Little Steven, is the latest musician to dig into the growing marijuana and cannabidiol (CBD) industry and he’ll produce “natural holistic remedies” as part of Little Steven’s Underground Apothecary.
Bruce Springsteen’s longtime bandmate, who also starred as Silvio Dante on The Sopranos, said in a statement on Tuesday: “The United States may be the only country in the world that considers health care, both physical and mental, as an afterthought.
“Little Steven’s Underground Apothecary was created to help combat that issue by focusing on natural, holistic remedies. Some will help relax you, some will help energize you, all will help you take charge of your own wellness.”
According to Rolling Stone, the products will initially be available only in the state of Massachusetts, where marijuana is legal.
Steven also hopes to “stop unjust criminalization for a plant that not only does a lot of good but has proven during Covid-19 to be almost as essential as art to people’s well-being and quality of life”.
10 per cent of profits from sales generated by the new venture will be donated to chiefs at the National Organization for Marijuana Legalization.
Music stars who have previously invested in cannabis or CBD companies include Justin Bieber, Snoop Dogg, and JAY-Z.